Advertise to Seniors Through Spiritual Seniors
Looking to advertise to seniors through a publication they have chosen to read and trust? Spiritual Seniors offers advertisers access to more than 14,500 newsletter subscribers, predominantly women age 55 and older and primarily based in the United States. Our independent online publication explores spirituality, emotional well-being, relationships, healthy aging, lifelong learning, and finding meaning in later life.
We publish three newsletter editions each week—Sunday, Wednesday, and Friday.
Our Audience
Our readers include retired professionals, caregivers, and lifelong learners who remain curious about the world and their place in it. They turn to Spiritual Seniors for thoughtful perspectives on the opportunities and challenges of growing older, drawing on psychology, research, literature, spiritual traditions, and lived experience.
For advertisers, that means reaching older adults within an editorial environment centered on subjects they have already chosen to engage with—not simply reaching them because of their age.
Planning a campaign for an older audience? Read our guide to marketing to seniors for practical advice on audience segmentation, trust, creative, landing pages, and campaign measurement.
ADVERTISING OPPORTUNITIES
Newsletter Sponsorships — $250
A featured sponsor message within a regularly scheduled Spiritual Seniors newsletter. Placements can include promotional copy, an image, and one clear call to action directing interested readers to the advertiser’s website or landing page.
Dedicated Email Campaigns — $750
A standalone email devoted to one advertiser’s product, service, or campaign. We write dedicated emails in the Spiritual Seniors voice using information supplied by the advertiser, with the advertiser reviewing factual details before publication. Campaigns are designed around one primary message and one clear destination for interested readers.
Three-Placement Campaign — $995
One dedicated email plus two sponsored newsletter placements, allowing advertisers to introduce an offer and reinforce it through additional exposure to the Spiritual Seniors audience.
Custom Advertising Partnerships
We also consider sponsored content and other arrangements tailored to an advertiser’s objectives. Pricing depends on the scope of the campaign.
TRANSPARENT CAMPAIGN REPORTING
Every Spiritual Seniors sponsorship includes campaign performance reporting. We provide a preliminary report within 48 hours of the send and a final update after seven days.
Reports include delivered audience, sponsor-specific clicks, click-through rate, and independently reviewed first-party click activity. Because privacy tools, image proxies, and automated security systems can affect traditional email measurements, we do not rely on open rates alone to evaluate campaign performance.
We encourage advertisers to use their own tracking parameters and conversion tools. Our reporting is designed to complement—not replace—your own first-party analytics and attribution.
Advertising Guidelines
We welcome inquiries from organizations looking to advertise to seniors with products and services relevant to our readers, including books, educational programs, wellness resources, retirement and Medicare services, meaningful travel experiences, and personal development programs. All advertising is subject to editorial review and approval.
Advertise With Spiritual Seniors
Contact us to discuss advertising availability, campaign requirements, and partnership opportunities.
